SalesBlink

SalesBlink helps you track email opens, link clicks and replies.

With these stats you can better judge your results &amp; improve.

Optionally, you can also <a href="" rel="nofollow noopener noreferrer" target="_blank">disable tracking</a>.

In this quick guide, we will be sharing (a bit technically) on how these are tracked.

Email opens are tracked using a small, invisible image called a tracking pixel. This pixel is embedded in the email's HTML code.

- When the email is opened, the recipient’s email client loads the images within the email, including the tracking pixel.
- This action sends a request to the server where the pixel is hosted, logging an "open" for that email.

- If the recipient’s email client blocks images by default, the open will not be tracked unless the recipient chooses to display images.
- Opens cannot be tracked for plain text emails that do not contain any images.
- <a href="https://help.salesblink.io/en/articles/9080654-why-are-my-email-open-stats-wrong">Learn More</a>

- Mechanism:
 - When the email is opened, the recipient’s email client loads the images within the email, including the tracking pixel.
 - This action sends a request to the server where the pixel is hosted, logging an "open" for that email.
- Limitations:
 - If the recipient’s email client blocks images by default, the open will not be tracked unless the recipient chooses to display images.
 - Opens cannot be tracked for plain text emails that do not contain any images.
 - <a href="https://help.salesblink.io/en/articles/9080654-why-are-my-email-open-stats-wrong">Learn More</a>

Clicks are tracked through the use of unique tracking links, where your actual link is masked with a tracking link.

- Each link in the email is replaced with a unique tracking URL that redirects to the original destination URL.
- When the recipient clicks on a link, they are first directed to the tracking URL, which logs the click, and then quickly redirected to the intended destination.

- Provides data on which links were clicked, how many times, and by which leads.
- Helps understand recipient engagement and interests.

- The default tracking links used by SalesBlink might be considered as SPAM, it is recommended to use your <a href="https://help.salesblink.io/en/articles/9080625-custom-domains-for-email-tracking">custom domain or subdomain</a>.

- Mechanism:
 - Each link in the email is replaced with a unique tracking URL that redirects to the original destination URL.
 - When the recipient clicks on a link, they are first directed to the tracking URL, which logs the click, and then quickly redirected to the intended destination.
- Benefits:
 - Provides data on which links were clicked, how many times, and by which leads.
 - Helps understand recipient engagement and interests.
- Limitations:
 - The default tracking links used by SalesBlink might be considered as SPAM, it is recommended to use your <a href="https://help.salesblink.io/en/articles/9080625-custom-domains-for-email-tracking">custom domain or subdomain</a>.

Tracking replies typically involves monitoring the inbox for responses. Hence this does not work with SMTP Only emails.

- SalesBlink integrates with the email server to monitor for incoming replies via IMAP.
- Each email is tagged or associated with a unique identifier to match replies to the corresponding campaign.

- Measures direct engagement from leads.
- Helps in assessing the effectiveness of the call-to-action links within the email.

- Mechanism:
 - SalesBlink integrates with the email server to monitor for incoming replies via IMAP.
 - Each email is tagged or associated with a unique identifier to match replies to the corresponding campaign.
- Benefits:
 - Measures direct engagement from leads.
 - Helps in assessing the effectiveness of the call-to-action links within the email.

👁️ Tracking Email Opens

🔗 Tracking Clicks

📥 Tracking Replies